Every year each trade publication produces a schedule of features that it intends to publish throughout the coming 12 months. These features will usually cover several pages and contain contributions from various journalists, manufacturers, suppliers and organisations.
The aims of these features are to inform the readers about the most recent aspects of a segment of their market and to persuade companies to advertise within a relevant editorial environment.
One of the first things we will do is compile a consolidated features list covering all agreed publications, the aim being to agree which featuresyou wish to be represented in and ensure that editorial information is sent to all of these. We will make recommendations as to which features we should send contributions, but the final decision is up to you.
Some features will be more important than others, for these we will endeavour to arrange to write a pertinent section or take the lead, using your expertise and opinions as our source material.